Monday, October 24, 2005

Rules of Success - The Path of Least Resistance | Blog Maverick

About three months old now, but I just had a situation where I wanted to quote from it. Therefore, in keeping with the missionless statement of this blog, the link is put here for me to use down the track.

"I just read a note in CableWorld by Paul Kagan referring to George Gilders “vision” that in the future TV will die, regardless of delivery medium simply because people will watch only what they want to watch.

How wrong he is. Why he is wrong is a lesson in basic business.

It was Aaron Spelling I believe who said that “TV is the path of least resistance from complete boredom”. Which is another way of saying that its easier to watch TV, than to sit there and do nothing."

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