I was going to post to an article on Apple jumping on board with Sony to start using Sony's Blu-Ray DVD technology for the next generation in Hi-Definition disks, thereby putting further weight on Blu-Ray's competitor, Toshiba's HD-DVD.
Then I found this one at Engadget saying that not only have Apple jumped on board, they've jumped on THE Board.
"we wonder how they’ll feel now about being a member of a Sony standards group, and having to support Microsoft’s WMV HD (aka VC-1) codec in addition the standard MPEG-4 H.264. But it should all be worth it for them, to sit alongside such illustrious board member names as Dell (think they’ll shoot spitwads at each other?), HP, Hitachi, LG, Mitsubishi, Panasonic, Philips, Pioneer, Thomson (RCA), Fox, and Disney. Ahem. Welcome to the club."
Count Apple in on Blu-ray - Engadget - www.engadget.com